Why should you use Facebook advertising? Simple. Because it works says Samir H Bhatt.
With over 2 billion monthly active users, Facebook is one of the most popular social media platforms in the world. And because of its massive user base, businesses can reach a large number of potential customers with their ads.
In fact, Facebook advertising is so effective that nearly 60% of marketers say it’s their most important channel for generating leads and sales.
But with so many different types of Facebook ads to choose from, it can be difficult to know which ones are right for your business.
In this article, we’ll take a look at 13 different types of Facebook ads and explain when and why you should use them. Let’s get started!
Facebook advertising is an incredibly effective marketing tool for businesses of all sizes. And with so many different types of Facebook ads available, it can be difficult to know which ones are right for your business explains Samir H Bhatt.
In this article, we’ll take a look at 13 different types of Facebook ads and explain when and why you should use them. These include:
1. Boosted posts:
Boosted posts are a great way to get more eyes on your existing content.
2. Carousel ads:
With carousel ads, you can display several images in a single ad unit, which gives you an opportunity to showcase multiple products or services at once.
3. Lead ads:
If you’re looking for new leads, Facebook lead ads are the way to go. These ads allow users to fill out forms without ever leaving the app – making it easy and convenient for people to sign up!
4. Video ads:
Because video is such an engaging format, many businesses find that video ads are one of their most effective advertising channels on Facebook says Samir H Bhatt.
5. Dynamic product ads:
If you have an ecommerce business, dynamic product ads can be a game-changer. These ads allow you to showcase specific products to users who have already shown an interest in them – making it more likely that they’ll make a purchase.
6. Slideshow ads:
Slideshow ads are perfect for businesses that want to create video-like ads without the hassle (or expense) of shooting and editing video footage.
7. Instant Experience ads:
Instant Experience ads are designed to showcase your product or service in an immersive, full-screen format.
8. Collection ads:
If you have multiple products or services that you want to promote, collection ads can be a great option. With these ads, you can group together several images or videos to create a cohesive ad unit.
9. Canvas ads:
Canvas ads are another type of full-screen ad that allows you to tell a story with your images, videos, and text explains Samir H Bhatt.
10. Messenger ads:
Messenger ads are a great way to reach people where they’re already spending a lot of their time – chatting in Messenger!
11. Stories ads:
Facebook Stories is a relatively new feature, but it’s already one of the most popular ways to consume content on the platform. And with stories ads, you can place your ad right in front of users as they’re scrolling through their feed.
12. Search ads:
Looking to drive more traffic to your website? Facebook search ads can help. These ads appear at the top of the search results when people use Facebook’s built-in search engine.
13. Event ads:
If you have an upcoming event that you want to promote, Facebook event ads is a great option. With these ads, you can target people who live near the event location and who have shown an interest in similar events in the past.
Now that we’ve gone over 13 different types of Facebook ads, let’s take a look at when and why you should use them.
No matter what your business goals are, there’s a type of Facebook ad that can help you achieve them says Samir H Bhatt. And with so many different options to choose from, you’re sure to find the perfect fit for your business.
So, when you’re ready to take your Facebook advertising to the next level, keep these 13 types of ads in mind!